So, I see a boatload of new options for Marines.
Huge positive on the supplement price point. Hardback, 128 pages, $33. That's a good price for customers. (Sure, sure, it could be lower, but it's quite reasonable.) Definitely makes it more appealing.
I'm mildly concerned on the psychic powers. Could quibble a bit about them being priced higher than the current set (which I believe has more in it), but that's not the main concern. I still remember dropping that cash for a set of cards recently that were very flimsy and came in a thin box that offered no real protection for repeated transport. I hope that was a one time fluke and these are the same quality as existing psychic cards.
It'll be interesting to see if the CSM supplements got updated to the new style. I'd guess they did, given what happened with Waaagh! Ghazghkull, which was a newer supplement. (Gotta quibble a bit on price there. Space Marine supplement is a nice 128 page hardback at $33, and then they release an 80 page softback supplement for the same price? Actually, two, both with that price. Um... G-Dub? Did no one there think about these releases before putting them out together?)
CSM Terminator Lord and squad is a nice package. Solid price point, and I could use a Lord and some Terminators for my Iron Warriors. The Chaos Lord kit is still rocking solid, and it was fun to assemble the Sorceror Lord from Execution Force, but Iron Warriors don't do psykers that much. (Word Bearers, on the other hand...)
Interesting mix of releases. I still want to find out who's responsible for planning release schedules, though (and/or pricing). It's bad enough when you can look back through the last few months and see 80-96 page hardbacks for $33, 80 page softbacks for $33, 80-page softbacks for $16.50, few-hundred-page softback for $35, etc, which seems a bit peculiar and makes it clear prices aren't based on "have to charge this to make a profit." Setting two releases in the same week with the same price where one is over 50% more content *and* hardcover for the same price? Makes those poor CSM players (and Ork and Tau players, because we still remember) feel like you forgot the lube. But at least SM players got a nice price point, and AoS players.
Sorry, bit of a rant there, but it's that all-over nature of things, and how it could obviously affect customer feelings toward the company and negatively impact sales of certain lines, that drives me nuts.