Ok, right from the off I have to say I'm not a fan. I think it's a pretty bad game I just don't see the appeal of AoS but clearly there are plenty of people who do. Unfortunately there is not much of a community supporting it around my area so I have no one to really ask questions like this. I have only played it 3 times so my experience is not vast, and I'm not saying I didn't have some fun, I just have much more fun playing a lot of other games (I play 40k, WFB, Malifaux, Guildball, X-wing, Armada, Batman and am starting to get into Relic knights, Dropzone commander and Infinity too).
I commend the attempt to make such a streamlined rule set, my favourite game is x-wing for this very reason but to me x-wing seems neat and concise, where as the games of AoS I played felt like there were rules missing. It also feels like it's really lacking room for tactical play (outside of math hammer, which I don't think is the same as tactics) and the models don't really feel like they are interacting with each other. I'm not saying it is devoid of these features, just lacking compared to the other games I play.
Anyway basically that's where I am. I'm not trying to troll or anything, I want to hear about everyone elses experiences, good and bad, and I'm really curious to find out what it is that works for those people who have really taken to it, especially those who play other non GW games systems and are a similiar age to me (ie late 20s - early 30s).