It shows how GW thinks about their audience. I have been arguing for a couple years that Ard Boyz should be more global. Imo, it's the most pure gaming sessions I've experienced playing any GW game. You really have to be firing on all cylinders to finish on top. No relying your opponent's weak list. It's an awesome challenge

But there are players who, for whatever their personal reasons, hate Ard' boyz. Maybe GW thinks the British players can't handle a gift/tourney such as this without rioting in the streets.